Schema.org Person E-E-A-T author box implementation for a law firm WordPress site

E-E-A-T Isn't a Plugin: Author Schema for a Law Firm WordPress Site

My law firm client's inner pages had no visible author attribution — a real problem for YMYL legal content. I added Schema.org Person microdata to the hero, intentionally bypassed the WordPress author field, and built a per-page ACF toggle for opt-out.

Apr 16, 2026 5 min read
Modernizing a legacy real estate SaaS across payments, search, and maps

Modernizing a Legacy Real Estate SaaS Without a Rewrite

My client's legacy Laravel 5.1 SaaS needed modernization across payments, search, and mapping — all on a codebase that cannot be upgraded without breaking dependencies. I overhauled all three layers in two weeks, without a rewrite and without a database migration.

Apr 16, 2026 9 min read
Laravel Stripe subscription refactor deleting 4628 lines of legacy code

The Stripe Subscription Refactor That Deleted 4,628 Lines

My client's Stripe subscription system was spread across a database table, eight-plus files, five separate client instances, and two 700-line pricing tables. I replaced it with a single config file and a service layer, deleting 4,628 lines without touching the database schema.

Apr 16, 2026 8 min read
WordPress law firm upgrades including EEAT author box and case results custom post type

Three WordPress Upgrades for an Oklahoma Law Firm in One Sprint

One client check-in, three real deliverables: a new Plaintiff Attorney Resource Center with vanilla JS filtering, an EEAT author box with Schema.org Person microdata, and a WP-CLI migration script that moved 80+ hardcoded case results into a proper CPT — then got deleted.

Apr 16, 2026 5 min read
WP-CLI migration script for WordPress custom post type with dry-run and rollback flags

Write It, Run It, Delete It: A WP-CLI Migration Pattern

80+ law firm case results were living as static HTML in a template file. I wrote a WP-CLI migration script with --dry-run and --rollback flags, ran it in production, then deleted it in the very next commit. That's the right pattern for one-off data migrations.

Apr 16, 2026 4 min read
Indoor of a wellness spa illustration

How I Built a Custom Booking System for a Bangkok Luxury Spa

My client runs a luxury wellness sanctuary in Bangkok. They needed a custom booking system that handles couple spa packages, Thai payment methods, and runs entirely on the edge, embedded naturally within their existing Webflow site. Here's how I built it.

Feb 17, 2026 9 min read
3D flowing data streams and visualization elements showing real-time chart architecture

Building Real-Time Charts from Google Sheets: My Client-Side Scraping Approach

My client needed interactive, country-specific data charts embedded across their site. Rather than querying the server or paying for APIs, I built a client-side scraper to fetch data directly from Google Sheets in real-time.

Nov 12, 2025 7 min read
New web design for client

Law Firm Redesign: Simplification Without Sacrificing Performance

After initial success with a custom WordPress build, the law firm's homepage had grown unwieldy. We refined the design, removed visual clutter, and improved scannability while maintaining the performance gains.

Sep 29, 2025 6 min read
Subscribe page design

Real Estate Guide Site: Modernization + Paywall Implementation

A well-known real estate guide site needed complete modernization and a shift from paid listings to subscriptions. We redesigned the UI, built a membership system, and implemented a custom paywall for content monetization.

Dec 25, 2024 6 min read
Law Firm website homepage

Custom WordPress Theme for a Law Firm: Speed, Design & Search Dominance

I built a custom WordPress theme for a law firm struggling with search rankings and page speed. By cutting bloat, optimizing images, and fixing Core Web Vitals, I drove a 38% increase in organic traffic.

Dec 16, 2024 5 min read
Thumbnail screenshot

Real Estate Platform With Custom Search and Advanced Filtering

A real estate company outgrew generic listing websites. A custom WordPress platform with advanced search, smart filtering, and streamlined admin made managing hundreds of properties practical.

Dec 14, 2024 9 min read
Website screenshot

Web Hosting Guide Platform With Custom Review System

My client needed more than generic blog posts for their hosting comparison guide. I built a custom review system, optimized performance, and managed servers hands-on to transform it into the authoritative resource.

Dec 12, 2024 8 min read
Hero screenshot

Building an LLC Guide Site With Performance in Mind

One of my long-term clients needed a fast, accessible LLC formation guide website that would rank and convert. I built a heavily optimized custom theme that prioritized user experience and search engine visibility from day one.

Dec 11, 2024 6 min read
Web design

How I Built a Custom OCR Training Platform for Member Progress Tracking

I built a custom WordPress platform for a local OCR training business that was outgrowing their generic setup. The solution automated member tracking, created personalized milestone notifications, and eliminated the administrative friction their coaches faced daily.

Dec 04, 2024 5 min read
Web design

How I Built a Custom VPN Review Platform That Dominates Rankings

My client needed more than standard WordPress for their VPN guide website. I built a custom theme, review plugin system, and performance optimization that made them the trusted authority in the VPN space.

Nov 30, 2024 7 min read
Web design

Launching a Tutorial Blog from Zero: Custom WordPress for Non-Technical Creators

A client with no technical background wanted to launch an educational tutorial blog. Custom WordPress, thoughtful design, and ongoing support made it possible.

Nov 28, 2024 7 min read
Preview of case calculator web application

Custom Legal Case Calculator: Building Branded Web Apps with WordPress

I built a custom case calculator WordPress plugin for a law firm. The solution felt like a physical device, was fully branded, and became an essential part of their client intake process.

Oct 14, 2024 6 min read
Junior developer multi-disciplinary role overview

How I Built Design & Development Skills as a Remote Junior Developer

My remote role combining graphic design, web development, and server administration. How I built diverse technical skills early in my career.

Oct 12, 2024 5 min read

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